About Us

SG Power is Vancouver Island’s largest and longest established power sports dealership. The company story stretches back to the 1960’s when Bernie Simpson began working for Mullins Marine, a well-known Victoria motorcycle and marine retailer. Bernie became part owner of Mullins in the 1970’s and in 1985 he bought the entire company and began looking for a new, larger location to accommodate his big plans for the future. This expansion came in the form of a new partnership with Bob Gibson and the newly named SG Power set up shop in the expanded premises at 730 Hillside Avenue. In 1989 Bob left and Bernie was again the sole owner of the operation. Since then SG Power has continued to operate out of this location, serving clients at our Hillside Avenue showroom, as well as the 748 Market Street boatyard, showroom and service bays.

Unlike many other power sports dealerships, SG Power is a multi-line motorcycle, dirt bike, scooter, ATV, boat, and outboard dealership. Many other manufacturers only give you a selection of their own brand, meaning they may not have many choices for you to choose from. SG Power is different because it encourages you to comparison shop! By offering you a wider selection of brands, you will be able to effectively one stop shop by sitting on a Honda, Yamaha, Kawasaki or one of our Italian brands to decide which bike is right for you! Similarly in marine, you have the choice of Yamaha, Suzuki and Honda outboards to re-power your existing boat, or shop for a new boat from our wide selection of brands.

SG Power sells fun! Whether you’re looking at a scooter as a fun way to save gas, a new outboard/boat to get you to the islands quicker, or a bike to get you out of the rat race and onto the open road, SG Power is your store! Our dealership has a rock solid reputation of providing excellent customer service, support, and satisfaction. We pride ourselves on sending our customers home happy at the end of the day. There’s never any pressure or sales tactics here… feel free to check out our catalog or drop by any time to have a look, even if you’re not ready to buy today!


SG Power

Have any questions?

Contact us today: 1-250-382-8291